Sales and launch copywriting

for coaches, consultants and creatives 

Sales and launches driven by personality,

empathy and ick-free vibes

Sales and Launch Copy gets a bad rap of feeling forced. And without strategic sales copy, you’re probably finding yourself losing out on sales and not attracting your aligned clients.

But the reality is, you can sell your offers in a way that’s packed with personality and that naturally converts. 

After 10+ years in sales, I learned exactly how to sell in a way that feels good to you and your audience. And it starts with getting to know your audience on a deeper level. I’m not just talking about their Starbucks order, I’m talking about their deepest goals, desires and fears. 

By getting crystal clear on your messaging and the transformation you deliver to your ideal client, we use genuine, persuasive copywriting to make them feel truly seen, heard and respected. 

This involves digging deeper into your brand than you’re able to do on your own - it’s time to get another set of eyes on your vision!

Negative-nancy and shame marketing is out. It’s time for sales that feels good to you and your clients.

A copywriter from Ontario Canada sitting on a beige chair with her legs curled up in front of her. She's smiling softly into the camera with her head leaning against her arm, her elbow up on the back of the chair.

But Evie, How do you do it?

Through my tried-and-true sales copy process.

  1. Discovery - Nailing down your sales and launch copy is more than just figuring out your brand voice and talking about your offer. With an easy to fill out questionnaire and messaging consult we uncover what truly makes you and your offers irresistible.

  2. Research -  In order to attract your dream clients, we need to know them - on a best-friend level. We complete an Ideal Client Analysis that identifies the pain points they’re experiencing and the transformation they’re looking to experience. We look for trends in your industry and find ways to make your sales and launch copy stand out.

  3. Writing - Within 2 weeks you’ll have your copy delivered in a copy & paste format that you (or your web designer) will be able to use right away.

sales and launch copy packages

  • A consultant from Brantford Ontario Canada laying on a cream coloured couch. Holding her phone above her and smiling.

    The ultimate launch strategy

    Together we craft your entire sales funnel complete with Sales Page Copy and Email Marketing (Welcome Sequences and Sales Sequences). Walk your audience through a sales process that is effective, but also genuinely addresses their needs as buyers.

  • A therapist and business owner from Brantford Ontario Canada standing against a white wall on one leg. She's laughing into the camera.

    Sales page copy

    My signature framework walks your audience through everything they need to know about your offer so they feel informed and empowered to take the next step. 

    It’s persuasive copywriting that doesn’t feel like you’ve just tricked your audience into buying something - they chose to buy because they’re confident it’s the perfect fit for them.



  • A real estate agent from brantford Ontario Canada is leaning over a desk looking at her computer while holding her phone to her ear.

    email marketing

    It’s time to spread the word about your offer. From raising the hype to painting a picture of your client’s ideal transformation, email marketing has the power to give you the highest ROI. 

    There’s a reason it’s still the #1 form of marketing.

    Monthly Retainers Available | Starting at $690 + HST

I'M READY, LET'S DO IT!
A screenshot of a testimonial for a copywriter from Ontario Canada highlighting the ease she has brought into the clients life.
A screenshot of a testimonial saying that the copywriter wrote a sales page for them that lead to a sold out event.
A screenshot of a testimonial for a copywriter from Ontario Canada who helps her to make launching feel seamless.

what clients are saying 🫶🏻

A testimonial from a client about the great experience they had with a copywriter from Ontario Canada.

who is a Sales and Launch Copy PACKAGE PERFECT for?

I’ve worked with course creators, fitness coaches, life coaches, videographers and event planners, just to name a few. 

If you’re launching an evergreen course, a live program, an event or looking to increase conversions on your offers a sales and launch copywriting strategy will help you sell with ease.

  • Imagine sales and launch copy that make people feel seen and understood. 

  • Imagine making your offer an easy ‘yes’ for your dream clients. 

  • Imagine sharing with confidence and clarity that feels so true to you and your brand. 

Spots are typically booked 2-3 months in advance, so let’s get to work planning your next launch today!



a picture of books and a journal on a floor. You can just the arm of a copywriter leaning into the shot on the side. A table with a plant and a camera are in the background.

LOOKING FOR WEB COPY INSTEAD?

INTERESTED IN A MONTHLY EMAIL RETAINER?

FAQ

Don’t see your answer here? You can contact me directly here.

  • Projects should be booked at least 2-3 months in advance of your launch. But you can always reach out and if the space is available, your project could start sooner.

  • You’ll have your complete copy delivered in 2-4 weeks.

  • A monthly retainer for email marketing is ongoing support in utilizing your list.

    You choose how many emails you’d like written each month and we hold a monthly meeting to talk about the content of the emails.

    Retainer spots are limited depending on availability.

  • Payment plans are available, you can ask about this in our Discovery Call.

    Credit Card payments are also accepted.

  • I have an extensive network of talented designers and I’d love to match you up with one that fits your brand and budget.

A dark green bookshelf with books and various decor


Launching doesn’t have to be stressful and overwhelming. With a strategic sales copy package, you can experience an easier launch process and higher conversion rates - a win-win.

sign up for spill the tea with Evie

Join my mostly weekly, Monday morning chat over a cup of tea.

I tell a lot of stories with useful endings and you'll also get first dibs on cool stuff and promos. 

No gate-keeping.

No judgement. 

No reason not to love it.

The Brand Photo Experiences

Ready for professional photos you’re proud to have represent your brand?

Learn more about my signature offer - The Brand Photo Experiences.

Available along with copywriting or as a single offer.

Discover why my camera-shy clients look and feel so confident in front of the camera.