Copywriter & Brand Photographer for Service-Based Businesses Who Are
Done Blending In
Turn scrappy into strategic, your authentic voice into words that actually sell and your vision into marketing you're finally proud to show people.
You've been building your business by yourself because you had to. But DIY marketing is keeping you stuck - and you know it.
You're 2-5 years into your business and something's off
→ The website you threw together is fine.
But you cringe a little every time you send someone there because you know it doesn't truly capture what makes you different. The copy sounds like everyone else in your industry and the photos are also fine… But you know "fine" isn't going to take you where you want to go.
→ You've been DIYing your marketing because you're resourceful and you figured you could handle it. And you've gotten pretty far on hustle alone.
But lately you’re finding you're losing clients you should be landing, your messaging isn't connecting the way you know it could and you're starting to feel like you’re missing something. You spend your nights worrying that you’re building a generic business that blends in when you know you're meant to stand out.
→ The last thing you want is to look back years from now and realize you never reached your potential because your marketing never showed people who you really are.
I see you because I’ve been there. And I can help.
I NEED HELP WITH…
I make people feel seen.
After ditching corporate, I built my business on one simple question: why not me?
Now I bring that same energy to my clients. But what actually makes me different?
I'm stupidly empathetic. I don't just hear what you're saying - I feel it. I get into your head so I can write in a way that's true to you. Then I go ahead and get into your audience's head so I can write in a way that makes them feel something real.
I ask the right questions and listen to the whole answer. I always start by doing a deep dive into your vision, your story and the transformation you provide. That’s how you end up with copy that's written for where your business is going, not where it is now.
I believe personality beats perfection every single time. Your quirks aren't hindering you - they're your superpower. The things that make you weird are the things that make you memorable. Which is why I don't smooth out your edges, I make them the star.
As a copywriter, photographer and creative director specializing in emotion-driven marketing, I help you figure out what your brand really needs to connect with your audience and convert them into clients.
TRUSTED BY THESE BRANDS
And more…
I HELP EMOTION-DRIVEN BRANDS SHOW UP WITH CONFIDENCE
Whether you need words that sell while staying true to your voice, photos that make people feel something real or the creative direction to bring it all together.
YOU AND I BOTH KNOW…
You're building something that matters. Your brand isn't just about transactions, it's about transformation, connection and real impact. You value strategy, depth and intention. You want to sell to your audience in a way that feels good to both of you (because sleazy marketing makes you want to throw up).
You’re not here to build a generic business that blends in, to lose clients because your marketing doesn't bring your authentic self to the forefront or to never hit your big audacious goal because people can't see what makes you different.
Great marketing is about making your audience feel seen and heard. You can't achieve that with generic, run-of-the-mill words and photos.
The gap between what's in your head and what ends up representing you and your brand, is exactly where I live.
You already have everything you need to create compelling marketing. You just need someone who knows how to help you find it, capture it and turn it into something that converts.
You’re ready for the real thing
Where you’ve Been
You've been DIYing your marketing because you're scrappy and resourceful, and that got you here.
But there's a difference between "good enough" and marketing that moves people to action.
Where you’re at
You didn't start a business to be a marketer but you know it's an important part of growing and staying visible. You've done it until now, but you're ready to partner with someone who can help you step up as a leader in your industry, stand out and actually connect with your dream audience.
Where you want to be
Have someone in your corner who understands that you want to build a business that provides time freedom (to spend with your family or stay in your zone of genius so you can grow your impact. Someone who will help you get there.
And that someone is me.
“I really don’t know how she managed to do it. A new mind-reading technology? Sorcery? Probably just an innate gift and years of marketing experience, but whatever the reason, Evie is an absolute wizard with words when it comes to businesses”
Brandyn H | Brandyn H Photo
“Working with Evie has been nothing short of amazing! She breathed life into my vision, transforming my ideas into a captivating sales page and engaging emails that perfectly align with my brand”
Alex Jean | Pinterest Strategist (Copywriting Client)
How we work together
Website Copy & Design
This is for you if you're tired of sending people to a website that doesn't truly represent the quality of your work.
Whether you need a complete brand foundation from scratch or a copy refinement that turns your existing site from pretty to profitable, this is where we make your website work as hard as you do.
Brand Photo Experiences
This is for you if you're hiding behind stock photos or outdated images that don't show who you really are.
Strategic, intentional photos that capture the real you and what it's actually like to work with you. A comfortable signature experience where you know exactly what to expect and leave feeling confident in front of the camera.
Sales and launch copy
This is for you if you need to sell your offers without feeling like you're selling your soul.
Anti-sleaze sales pages and email sequences that walk your audience through their decision-making process while making them feel seen, heard and understood. Think strategic copy that converts without compromising your values.
3 steps to stop blending in
Step 1: Book a discovery call
We'll talk about where your business is, where you want it to go and what's keeping you stuck in the same spot. I’m not here to pressure you into anything, but I’ll give you all the information you’ll need to know this is a good fit.
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Step 2: We build your custom strategy
Your experience will be built specifically for your brand, your audience and your goals.
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Step 3: Visibility with confidence
Show up with marketing that reflects your values, vision and impact, watch your audience connect and feel the difference when your words and images work with intention.
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stalk me on socials
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stalk me on socials ❁
The brand you're meant to become in your business has marketing that works as hard as you do and feels just as authentic.
I help you become that brand and build something that matters.
sign up for spill the tea with Evie
Join my mostly weekly email chat over a cup of tea on all things copywriting, marketing and motherhood (ft. the occasional rant about sleazy tactics and how to spot them).
No gate-keeping. No judgement. No reason not to love it.